MEKALA, P. Integrated Business Analytics Framework for Improving Strategic Decision-Making and Performance Optimization in Modern Organizations. Global Perspectives in Management, [S. l.], v. 4, n. 3, p. 63–74, 2026. DOI: 10.66027/GPIM/V4I3/GPM26307. Disponível em: https://gpim.in/index.php/journal/article/view/GPM26307. Acesso em: 7 oct. 2026.